Why Your Website Needs Both Design and Keywords to Shine
“You deserve more eyes on your website and I’m here to tell you how design and keywords can make that happen”
First Impression Counts - That's Where Design Comes In
Imagine walking into a store with poor lighting, confusing aisles, and dull colors. Would you feel like buying something or even staying longer? Probably not.
The same logic applies to your website.
Your visitors make a decision within seconds of landing on your page. A clean, professional, and user-friendly design:
- Builds instant trust
- Encourages longer engagement
- Guides visitors smoothly through your content
- Reflects your brand
Whether it’s your choice of colors, fonts, layout, or imagery — design speaks loudly before any words are read.
A Good Website Design Should Be:
- Responsive website (works well on mobile & desktop)
- Fast-loading
- Easy to navigate
- Consistent in style
- Clear in call-to-actions (CTAs)
Design is not just about looking pretty — it’s about creating a visual journey that keeps your visitors engaged.
Keywords Are Your Website’s Map to Visibility
Here’s the flip side: a beautiful website is useless if no one finds it.
That’s where SEO (Search Engine Optimization) and keywords play a vital role.
Keywords are the phrases your potential visitors type into Google — like:
- “Affordable digital marketing freelancer in Coimbatore”
- “SEO tips for small businesses”
- “How to design a website using Canva”
If your website content includes these types of relevant keywords, search engines are more likely to rank you higher and show your site to the right audience.
Where Should You Use Keywords?
- Page titles (like this blog’s title!)
- Meta descriptions
- Headings (H1, H2…)
- Blog posts
- Image alt text
- URLs (yourwebsite.com/seo-tips)
Using keywords smartly means writing for humans first, Google second. Avoid stuffing — keep it natural and useful.
Design + Keywords = Website That Works
Now, imagine this:
You’ve written a great blog post with all the right keywords. It brings people to your site — success! But… your site looks cluttered, your fonts are too small, and there’s no clear CTA.
What happens? They leave.
On the other hand, you have a stunning design — but no SEO. Nobody even lands on your site.
So what’s the solution?
You need both elements to work together.